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● SEO & GEO

Get Found on Google and in AI Answers.

SEO gets you ranked on Google. GEO (Generative Engine Optimization) helps you get recommended when homeowners ask ChatGPT, Google AI answers and other assistants who to hire.

At a glance

$497/month

  • Schema markup & structured data
  • Google Business Profile optimization
  • Citations & NAP consistency
  • Reviews, entity content & crawlability
  • Or bundle with ChatGPT ads: $897/mo
Real Fortress job
How AI finds you

SEO Signals Feed AI Answers

AI tools pull much of their data from the same signals search engines use.

1Your signalsSite, GBP, reviews2Search indexCrawled & understood3AI assistantsSummarize sources4RecommendationYour business named
Technical detail

What We Work On

Schema markup

LocalBusiness, Service, Review and FAQPage JSON-LD so machines read your name, services, area and hours correctly.

Google Business Profile

Primary and secondary categories, services, service area, photos, posts and Q&A kept complete and active.

Citations & NAP

The same business name, address and phone across directories and data aggregators.

Reviews

Steady review generation and owner replies, a key local ranking and trust signal.

Entity content

Service and city pages that clearly tie your brand to your services and service area.

Crawlability

Indexable pages, XML sitemaps, clean internal links and no broken pages.

Speed & mobile

Fast mobile load times and a mobile-friendly layout.

Conversion tracking

Call and form tracking so you can see what works.

Local rank grids

How Heat Maps Show Local Visibility

Each dot is a map search point around the business. Green means a top-3 position at that point.

ILLUSTRATION20+20+19171920+20+20+161513141720+18141211121520+17159491319181512912141720+181513151720+20+20+18181920+20+
Illustration: before optimization
ILLUSTRATION6655656555455654334454432345533234654454567665567
Illustration: after optimization
Rank 1–34–78–1213+
Illustration only: example local rank grid, not real client data.
Real results

Fortress Floor Coatings

Source: Paige report, Oct 5 2026.

59.3% → 74.77%

Google profile optimization score

5.9

Average keyword rank

#3

Ranking for "pool deck"

172 · 4.84★

Google reviews, average rating

Garage floor, Fortress Floor CoatingsREAL JOB
Garage floor, Fortress Floor Coatings
Rankings

Watch Your Map Grid Turn Green

We track rankings across your service area, keyword by keyword, so you can see where you show up.

Sample data
Local grid heat map · “garage floor coating”
191514811141914128511141412882591111531371112873591314118611141620171310121518

Example local grid heat map (sample data)

Sample data
Rank tracker · Example market
Keywords tracked48
Top 314
Map pack9
AI mentions6
KeywordRank90-day change
garage floor coating near me3▲ +9
epoxy garage floor Destin1▲ +6
pool deck resurfacing4▲ +11
concrete coating contractor2▲ +7
polyaspartic floor cost5▲ +12

Example rank tracker (sample data)

GEO · AI answers

Get Named When AI Answers The Question

AI assistants pull from websites, reviews and structured data. Strong SEO is what gets you quoted.

Sample data
Search: best garage floor coating company near me
AI Overview

For garage floors in the Destin area, homeowners often pick polyaspartic flake systems because they cure fast and resist hot tires. Gulf Coast Coatings is often mentioned for full grind prep and a written warranty…

gulfcoastcoatings.exampleGoogle reviewsLocal directory

Example AI Overview mention

Sample data
Best company for epoxy garage floors in Niceville?
Based on reviews and local listings, homeowners often mention a few companies…
SponsoredGulf Coast CoatingsGarage, patio and pool deck coatings
Get a free quote
Ask anything

Example ChatGPT answer

Technical SEO

The Plumbing Behind The Rankings

Schema markup, fast pages and clean site structure help both Google and AI understand your business.

Sample data
schema.json · LocalBusiness
{
  "@type": "HomeAndConstructionBusiness",
  "name": "Gulf Coast Coatings",
  "areaServed": ["Destin", "Niceville"],
  "hasOfferCatalog": "Garage, Patio, Pool Deck",
  "aggregateRating": { … },
  "FAQPage": [ … ]
}

Example LocalBusiness schema

Sample data
Site health · Example
96
Performance
98
Accessibility
100
Best practices
100
SEO

Example site health scores

FAQ

Common Questions

How much is SEO & GEO?

$497 per month, or $897 per month bundled with ChatGPT Ad Management.

What is GEO?

Generative Engine Optimization: making your business easy for AI assistants like ChatGPT and Google AI answers to understand and recommend.

Why do SEO and GEO go together?

AI tools pull much of their data from SEO signals such as your website, Google Business Profile, reviews and citations.

What is schema markup?

Structured data (JSON-LD) on your site that tells search engines and AI your business name, services, area, reviews and FAQs.

What is NAP consistency?

Keeping your business name, address and phone identical across your site, Google Business Profile and directories.

Do reviews matter?

Yes. Reviews are a key local ranking and trust signal, so we build steady review generation.

What is a heat map?

A local rank grid showing where your business ranks at points around your area. The maps on this page are illustrations, not client data.

Can you guarantee rankings?

No one can guarantee rankings. We work on the signals that search engines and AI use.

The 5-Lead Test

Try It With 5 Leads, Then Decide

Get 5 triple-verified leads in your area, work them, and only keep going if the jobs close.

Starting at $100 per leadNo ad spend · No contracts
Coated driveway by Fortress Floor CoatingsREAL JOB

Questions? Call (844) 484-3800

Own Your Local Search

SEO & GEO for $497/month.

or call (844) 484-3800

Real Fortress job